AEO and GEO consultant for B2B SaaS
Get your brand named when buyers ask ChatGPT, Perplexity, Gemini, Copilot or Google AI Overviews which tool to pick. Built on solid SEO, and measured in the same report as your pipeline.
The shift
Ranking first no longer guarantees the answer
Ask an AI engine for the best tools in a B2B category and the answer is built from a handful of pages. Most are third-party listicles, comparisons and threads. Your own site is often not one of them.
That is the gap AEO and GEO work on. Answer engine optimization and generative engine optimization are two names for the same job. Getting your brand cited and recommended when your buyers ask.
SEO is the foundation
AEO and GEO are built on SEO
AI engines pull from pages that already rank on Google and Bing. If the SEO is weak, the AEO has nothing to stand on. So the work starts there.
- Technical SEO and site architecture
- Revenue pages. Comparison, alternatives, pricing and migration
- Internal linking at scale
- Search Console and GA4 tied to HubSpot pipeline
- 180K to 315K+ monthly organic visits
- 4x SEO-influenced pipeline
The work
AEO and GEO services, step by step
- 01
Prompt research
The questions your buyers ask AI engines, grouped by intent and tied to the keywords you already rank for.
- 02
Citation mapping
The exact pages each engine cites for those prompts. Usually third-party listicles, comparisons, Reddit threads and review sites.
- 03
Placements on cited pages
Getting your brand onto the lists the engines already trust. 100+ placements so far, and every target was picked because an AI engine cited it that week.
- 04
Pages built to be quoted
Clear definitions, facts in short sentences, comparison and alternatives pages, and structured data the engines can lift.
- 05
Entity and profile signals
Consistent facts about your brand across your site, schema, profiles and directories, so engines describe you correctly.
- 06
AI crawler access
Robots rules, server-rendered HTML, llms.txt and Markdown for agents. Boring plumbing, and the most common reason a good page never gets cited.
Engines covered
Every answer engine your buyers use
- ChatGPT
- Perplexity
- Gemini
- Claude
- Microsoft Copilot
- Google AI Overviews and AI Mode
Share of answer
How often your brand appears across a fixed prompt set, per engine.
Citations vs mentions
Whether the engine links to you or only names you.
Position
Where you sit in the answer, first pick or one of many.
Pipeline
AI referrals and assisted deals in HubSpot, next to Search Console and GA4.
Proof
What it has produced so far
FAQ
AEO and GEO questions
Do you also do SEO, or only AEO and GEO?
Both. AI engines lean on pages that already rank on Google and Bing, so I treat SEO as the foundation and run them as one program. That includes technical SEO, comparison and pricing pages, internal linking and reporting that ties search to pipeline.
What is the difference between AEO and GEO?
Answer engine optimization grew out of featured snippets and voice answers. Generative engine optimization names the same goal for AI engines like ChatGPT and Perplexity. In practice both mean being cited and recommended inside AI answers.
Is AEO different from SEO?
They overlap. AI engines lean on pages that already rank, so SEO still matters. AEO adds the pages engines cite that you do not own, like listicles and reviews, and measures mentions and citations as well as clicks.
How do you track AI visibility?
I track a fixed set of buyer prompts in Profound, Scrunch, Peec.ai and SE Ranking AI Search. I look at how often you appear, whether you are cited or only named, and where you sit in the answer, then read that next to Search Console, GA4 and HubSpot pipeline.
Comparing consultants? Read how to hire a SaaS SEO and AEO consultant, with the questions to ask, the red flags and what it costs.